Loyalty Database Hosting Key Features
Loyalty Database Hosting is a centralized loyalty program management system that integrates all the customer contact points, enabling call center and web users to rapidly and efficiently manage redemption, fulfillment, and reconciliation transactions with internal and external partners and systems.Its design focuses on serving as a single point of access for loyalty data and loyalty program rules for interactive users and interfaced systems to streamline loyalty processes and to provide a single point of customization for future program enhancements.
Key Features
| Real-Time Loyalty Account Management | |
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Provides readily available and controlled access to loyalty data including cardholder account balance and detailed transaction history to all integrated systems and authorized call center, fulfillment partner, and web users. |
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| Business Rules Engine | |
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Provides the ability to centrally manage business and loyalty program rules on the host system and propagate them systemwide, to selected points-of-sale, or to customer interaction points such as the call center and Internet channels. |
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| Product Catalog Management | |
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Defines and maintains standard product catalogs for loyalty programs. |
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| Managed Order Fulfillment Cycle | |
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Provides a centralized order capture system to enter and process orders for merchandise, travel or other rewards in real-time. Integrates seamlessly with fulfillment partner order entry systems to process orders, track the fulfillment cycle, and manage billing and reconciliation. |
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| Customizable, External System Interfaces | |
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Provides rapidly customizable interfaces to link loyalty data with external systems such as data warehouses, point accrual or redemption partner systems, or fulfillment partner systems. |
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| Data Analysis and Reporting | |
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Delivers operational and business-level reports such as through a secure website or via email. |
